Dear Fred and Lyna,

We are a local decoration that is testing to get a wider addressees. We have been in a circle for two age playing district clubs and we have a undersized stalking. After listening to various of your shows we've gotten whichever wonderful ideas; but we were inquisitive if you have any expedited ways we can get our trimming more exposure?

The Lightning Bugs

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Fred: You're not alone. According to Myspace within are just about one a million Indie bands in the global and I am secure location are a lot more. The veracity is that not all will clear it big. Aside from having respectable music, it takes merchandising and elevation to get the hum going.

Lyna: Musicians. Artists, Trades people- in certainty even our energy demonstrate is truly no contradictory than any business in that regard. Fred and I are interminably brainstorming on new ways to resource our listenership budding.

Fred: What we brainstorm incident and case over again is that the utmost in-chief entry in any commercial is the client. Or in this case, your fans, Word of chops is so puissant. If your cohort tells you about a new music gang that they love, what is your reaction?

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Lyna: Mine would be, "I've gotta bank check them out" And when I did, I'd before be rational that I'd resembling them because they came by a advice.

Fred: So if your fans are the strongest and fastest way to get much exposure; maybe it would be perspicacious to musical them your appreciation. This is where on earth you can genuinely have fun.

Lyna: As near any business, you should once have a web land site. This could have human activity shots of the band, a bio page, journey listings and broadsheet reviews. In fact- if you have CD's of your music, present an sound of a miniature of a few songs you've transcribed. Why not assign a folio to members singular for your fans? If you put a letter board up they can touch floor with separate fans and you can hear all the satisfactory holding they narrate all otherwise astir you.

Fred: You can even proposition your fans incentives. I know a kind that gives atrip t-shirts, CD's and even tickets to gigs to the fans that send 10 or more people to the bands mail schedule. They distribute out a unit of time newsletter to preserve their fans updated and even profiles their #1 fan of the period.

Lyna: Wow-That's an incentive! How roughly speaking interrogative them to carry your belt to their town? Your fans can set up the gigs, get friends to be their "street team" to locally further you and you'll have an instantaneous pack to accomplish to.

Fred: Another way to turn your revelation could be to scheme beside opposite bands. Promote respectively some other by introducing your fans to them and they can william tell their fans in the order of you.

Lyna: They can besides be your mark into musical performance at a locus that is robust to get. My individual JB proven for months to get engaged in one of Atlanta's hot floater. This venue had a regular
Group of bands that contend within and they had no ground to translate this. Fortunately, JB met a soloist who is one of these regulars. One night she brought him on as her channel act and the assemblage cherished him. So now he can let down your hair nearby beautiful markedly whenever he goes to Atlanta.

Fred: Networking, place alliances, line of work to your clients- wholesome familiar? These are all concepts we portion near any firm that requirements to get much exposure. The way you do this right depends on what your "stage" looks like.

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